In 2008, the Filipino Associated Broadcasting Company leased its airtime to Malaysian channel Media Prima (via local subsidiary MPB Primedia) similar to an LMA with MPB Primedia that provided entertainment programs and ABC, which managed programs and information operations. Shortly thereafter, ABC and Media Prima were sued by rival media company GMA for attempting to use the partnership to circumvent laws imposing on the broadcasters` domestic ownership. In response, ABC`s director of media relations, Pat Marcelo-Magbanua, claimed that the subsidiary was a Filipino company, itself registered and managed by Filipino. [134] Concerns were shaken in 2010 when Media Prima announced that it would sell its ownership on the network to MediaQuest Holdings, a subsidiary of PLDT. [135] On March 12, 2014, the FCC Media Bureau announced that it would continue to analyze transactions on television channels that include sharing agreements, particularly those with a purchase option that “may counter any incentive from the licensee to increase the value of the channel, as the underwriter is unlikely to recognize this increased value.” [88] Under the new provisions, broadcasters must demonstrate in their transaction requests how such transactions would serve the public interest. [88] The National Association of Broadcasters (NAB), which, with broadcaster groups such as Sinclair Broadcast Group, rejected the proposal to ban JAS, presented a compromise proposal in which the licensee would have control of at least 85% of the channel`s programming in a sharing agreement, held at least 70% of advertising revenue and “would retain at least 20% of the value of the channel in the licence itself”. [89] FCC Commissioner Ajit Pai and NAB President Gordon Smith also opposed the new rules on joint sales contracts, arguing that they would prevent minority ownership of minority companies on television channels. [82] [90] However, Tom Wheeler proposed the restrictions, in the hope of encouraging more women and minorities to make their own channels, due to the continued consolidation of the television industry through corporate mergers and sharing agreements. [91] After the approval of Sinclair`s purchase of Allbritton, Commissioner Ajit Pai criticized the FCC`s new guidelines and his approval of Sinclair`s proposal to close the stations in order to comply with them. He described the three Allbritton stations as “victims” of the “crackdowns” against joint sales contracts and told WCIV: “Clearly, the Commission considers that it is better for this station to come out of the business than the fact that Howard Stirk Holdings owns the chain and participates in a joint sales contract with Sinclair.